Know Your Business
If you’re an entrepreneur, you’ve probably heard about the importance of Know Your Business (KYB). It’s the verification standard that confirms legal legitimacy and compliance status of companies an organization is planning to work with.
KYB is an integral part of anti-money laundering regulations, which protects regulated entities like banks and insurance companies from doing business with shell businesses that could represent money laundering or terror financing activities.
Know Your Investor
Business investors are a key part of the funding process. They can make or break your company, and you want to ensure that you find the right ones.
To find the right investor, ask around for referrals. Your friends and family are a good place to start, but you can also get recommendations from local business schools.
Many investors are former business people who have built profitable new companies, so it’s a great idea to reach out to those you know in your industry.
Know What You’re Looking For
There are a lot of things that business investors look for in a company, and one of them is a strong story. It’s important to convey a compelling reason why your business is unique, what it does better than others and how it addresses a market need.
The best way to do this is by demonstrating that your product is in demand and that you can turn a profit. Investors also want to see sales data and proof that you’re targeting a potentially scalable market.
Know What You want
When it comes to business investors, knowing what you want is the key to success. A little research goes a long way when it comes to picking the right type of investors for your business and knowing what they expect out of you. For instance, you should be clear on what they expect out of a partnership and what they expect from you as a business owner.